Ericsson Emodo Partners with Axonix to Launch Emodo Supply
We can confirm that Simon Birkenhead has now left Axonix to pursue new opportunities externally. Simon has been instrumental in building Axonix into a recognised player in the programmatic advertising space and we wish him the best of luck for the future.
Simon Bailey will take over from Simon Birkenhead as Chief Executive and will be focused, along with our fantastic team, on taking the Axonix business to the next stage. This will see rich first-party datasets plugged into the Axonix platform, enhancing the suite of products available to advertisers and publishers around the globe. This also includes an open RTB exchange for app developers and web publishers with mid- to low-levels of inventory volumes.
Our main priority this year is focussing on our recently launched Axonix White Label Ad Exchange. Partnering with Axonix Operators, Publishers and Data Providers we can create a secure, transparent and privacy-friendly marketplace, where our partners have total control over how their ad inventory and data are traded, enabling them to extract maximum value. As a result, we have had a huge amount of interest from around the world and we are finalising terms with a number of prominent partners who we will announce in due course.
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